Digital Marketing Course In Hyderabad
Digital Marketing Course In Hyderabad
Key Highlights
Live Sessions
Dedicated Success Coach
Placement Success Manager
Placement Drives
Digital Marketing Course Curriculum
Digital Marketing Fundamentals
> Digital Marketing Fundamentals
• What is Digital Marketing
• Inbound vs Outbound Marketing
• Content Marketing
• Understanding Traffic
• Understanding Leads
• Flow for Marketing Activities
> Website Planning and Structure
• WWW
• Domains
• Buying a Domain
• Website Language & Technology
• Core Objective of Website and Flow
• One Page Website
• Strategic Design of Home Page
• Call to Action (Real Engagement Happens)
• Steps to Design WordPress Website
> Search Engine Optimization (SEO)
• Basics SEO
• SEO Keyword Planning
• Meta Tags and Meta Description
• Content Optimization
• Back Link Strategies
• Internal and External Links
• Keywords in Blog and Articles
• On Page SEO
• Off Page SEO
• Local SEO
• Mobile SEO
• eCommerce SEO
• Optimizing with Google Algorithms
• Using WebMaster Tool
• Measuring SEO Effectiveness
> Tools
• Google Analytics
• Webmaster Tool
• Tag Manager
• Keyword Planner
• Email campaign
> Social Media (Paidand Organic)
• Facebook
• Twitter
• LinkedIn
• Google Plus
• Instagram
> Google Adwords and PPC Advertising
• Understanding Adwords
• Google Ad Types
• Pricing Models
• PPC Cost Formula
• Ad Page Rank
• Billing and Payments
• Adwords User Interface
• Keyword Planning
• Keywords Control
• Creating Ad Campaigns
• Creating Text Ads
• Creating Ad Groups
• Creating Display ads
• Bidding Strategy for CPC
• Practical Examples
> E-mail Marketing for Business
• Email Machine – The Strategy
• Email Frequency
• Triggers in Email using 4Ps
• Sequence of Email Triggers
• Email Example
• Live campaign
• Email Software and Tools
• Importing Email Lists
• Planning Email Campaign
• Email Templates and Designs
• Sending HTML Email Campaigns
• Campaign Reports and Insights
> Remarketing Strategies
• Re-Marketing Flow
• Facebook ReMarketing
• Google Adwords ReMarketing
• Dynamic Re-Marketing for eCommerce
• Custom Audience ReMarketing
> YouTube and Video Marketing
- Lead Generation & Marketing Automation
2000+ Companies Hired
Our Students Says
Madistek Training Institute provided me with a comprehensive learning experience that went beyond textbooks. The trainers are industry experts who make complex topics easy to understand. Thanks to their hands-on approach, I now feel confident in my skills and have already landed a new job in my field!
Madistek is one of the best training institutes I’ve attended. The trainers were extremely knowledgeable and always available for help. The practical labs and industry-relevant training have helped me gain the skills needed for career growth. I now have the confidence to take on more challenging roles!